Originally published Sep 15, 2014, updated Oct 21, 2021
Accounting and bookkeeping have been around for just about as long as humans have engaged in trade and commerce. This makes sense, because if we want to do business with each other in any kind of organized way we need a system to keep track of all of these exchanges. And that’s where accounting comes in. Double-entry bookkeeping emerged in Medieval Europe (for more on double-entry bookkeeping, see our blog post, “What is a debit and credit in accounting?”) and has been used by business big and small ever since. Thankfully, today we have handy accounting software to help us manage our financial records and no longer have to rely on manually-completed ledgers and spreadsheets. (See, that was super brief!)
Categories of Accounting
There are two basic categories of accounting: financial accounting and managerial accounting. Financial accounting deals with information that is made public to stockholders, customers, creditors, and regulatory bodies. Managerial accounting deals with information that is not shared with the public, such as salaries, profits, and the cost of goods produced. The goal of managerial accounting is to help company managers and supervisors make financial decisions, whereas the goal of financial accounting is to provide important financial information about your company to those outside of the business. For most small business owners, “accounting” is managerial accounting.
What Does Accounting Allow You to Do?
Accounting is essential if you want to be able to grow your business in a way that can be measured and predicted. Having a system of tracking your business’ assets, liabilities, and income lets you to make smart, informed business decisions based on the past performance and present financial health of your company. With a clear, organized accounting system you can not only analyze your company’s financial data but also help it grow and profit.
Sound accounting also helps you satisfy your customers. Knowing where your company stands financially in terms of income and expenses will help you better understand what you need to do in the future to maintain that level of customer satisfaction and grow your business.
Need more evidence? Accounting also helps you track who owes you what, what you owe to who, manage payroll records, track loan and interest repayments, attract potential investors, maintain a budget, and perhaps most importantly, sets you up with the financial data you need when it comes time to file and pay your company’s taxes.
Who Handles Your Company’s Accounting?
It really depends on the size of your business and how quickly you expect to grow. While a public company will normally appoint a Chief Financial Officer (CFO) to handle the company’s finances, a smaller company may find it useful to hire an external accountant on a part-time basis to help with invoicing and keeping accounts up to date. Thankfully, we have developed tools for “truly small” businesses, that allow you to handle your own bookkeeping and invoicing in one simple application (if you are a truly small business, click here to learn more). Your company’s accounting may also be handled by an in-house accountant or HR staff. And for those that are just starting out, they’re usually the one handling the accounting. And that’s a good thing! It’s important that entrepreneurs have a good grasp on the business finances, especially in the early days. Whoever handles the accounting, good accounting software is going to make their job a whole lot easier.
The Importance of Accountability
While accounting allows you to do all these great things, it is also supremely valuable in a defensive sense. When the accounting is done properly, the exposure to risks such as fraud are significantly minimized. And should the government ever conduct an audit on your company, your accounting history is going to be your best friend. In a way, accounting is the quantifiable conscience of the business world.
Yes, these are just the basics of accounting, but they’re part of an important foundation! Stay tuned for our next post that dives into what an accounting transaction is and feel free to send any questions you may have to firstname.lastname@example.org.